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	<title>Comments on: Make It Easy For Your Customers</title>
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	<description>Thoughts from some of the people behind the numbers</description>
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		<title>By: Edi Osborne</title>
		<link>http://www.grimbleby-coleman.com/blog/2010/01/make-it-easy-for-your-customers/comment-page-1/#comment-34</link>
		<dc:creator>Edi Osborne</dc:creator>
		<pubDate>Tue, 05 Jan 2010 21:55:42 +0000</pubDate>
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		<description>Christopher Hart, in his book &quot;Extraordinary Guarantees&quot;, says &quot;Random Reward Begets Regular Behavior&quot; Perhaps you should write the book, &quot;Guaranteed to be Ordinary&quot; with the subtext of &quot;Random Neglect Begets Consistent Attrition.&quot;</description>
		<content:encoded><![CDATA[<p>Christopher Hart, in his book &#8220;Extraordinary Guarantees&#8221;, says &#8220;Random Reward Begets Regular Behavior&#8221; Perhaps you should write the book, &#8220;Guaranteed to be Ordinary&#8221; with the subtext of &#8220;Random Neglect Begets Consistent Attrition.&#8221;</p>
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